DENVER – December 2009 – The Colorado State Patrol and 50 law enforcement agencies, in partnership with the National Highway Traffic Safety Administration (NHTSA), are cracking down on impaired driving throughout the holiday season. LifeGuard is here to help.

The new LifeGuard personal breathalyzer from Lifeloc Technologies, Inc. can help you reduce the risks of alcohol abuse this holiday season. Consumers can use LifeGuard to monitor themselves and loved ones in the same way law enforcement monitor the roads.

Most personal breathalyzers on the market are inaccurate and unreliable. LifeGuard uses platinum fuel cell technology, the same technology found in most law enforcement equipment, to create the most precise instrument available. LifeGuard uses visual icons and audible prompts making it easy to use and operate. With its ease of use and precision, LifeGuard is the one to trust.

“We wanted people to have the ability to bring the best technology into their homes for alcohol screening – which is exactly what LifeGuard does,” said Barry Knott, president of Lifeloc Technologies, Inc. “LifeGuard meets every consumer and family’s alcohol screening needs from testing a family member to conducting morning-after testing.”

According to NHTSA, 13,846 people died in 2008 due to an alcohol-related incident. In Colorado alone there were 202 alcohol-related deaths. The costs associated with driving under the influence (DUI) are staggering – the emotional cost of injuring someone, the potential loss of job or income, the reality of jail time and an average cost of $10,000 per offense. It’s not worth the risk; let LifeGuard help you make the right decision.

Born from more than 25 years of leadership experience in designing and manufacturing breathalyzers for law enforcement and workplace testing, LifeGuard’s is the one to trust. It allows you to be a responsible host, testing friends or family before allowing them to drive home or to screen minors to detect underage drinking. Most importantly, LifeGuard allows you to make informed decisions about your behavior.

Lifeloc Technologies, Inc. does not advocate drinking and driving on any level, even one drink can cause impairment. What we do offer is a tool to allow you to make the most informed decision for you and your loved ones. To learn more about LifeGuard and how to purchase your own personal breathalyzer, visit www.lifeguardbreathtester.com today.